• Business Improvement District

    Brompton Road
    London

  • Business Improvement District

    Brompton Road
    London

The Initiative

Business Improvement District

Brompton Road

The Brompton Road is an important shopping street in the heart of London, however in recent years its sparkle and lure has steadily deteriorated.

The time has come for a strategic approach to be taken towards the management, planning and licensing of the area and to its retail landscape, one that involves a collective approach from all key stakeholders.

Following a meeting of landlords, occupiers, residents and representatives of the local authorities, Cadogan commissioned a feasibility study to explore the issues in more depth and to examine the case for establishing a Business Improvement District as a vehicle for change and improvement.

Stakeholder have reinforced these views of the Brompton Road district and have been largely united in their desire for a strong strategic vision for the district based upon a mix of high-end luxury retail and a revival of local shops and restaurants together with enhanced public realm to make a more pleasant pedestrian experience.

Report Recommendations

The study suggests that the establishment of a Business Improvement District (BID) for Brompton Road is both viable and feasible, if approached in a considered and strategic manner.
  • A strategic vision that meets the largely complementary aspirations of the district’s various communities. A strategic vision to guide local policy and investment decisions to enhance, over time, the district’s appeal as part of the International Centre.
  • The formation of a Business Improvement District as a local and focussed vehicle to drive delivery of the vision in partnership with the two councils, TfL and local community organisations.
Understanding

The Project

Brompton Road

The Brompton Road forms the heart of a shopping district designated, along with the West End, as one of just two International Centres in the London Plan. Anchored by two world renowned stores – Harrods and Harvey Nichols – the Knightsbridge International Centre is a draw for millions of domestic and international visitors each year.
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Business Improvement Districts

Business Improvement Districts (BIDs) are not for profit partnerships within a defined area, in which the local businesses have voted to invest together to improve their environment.
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The Brompton Road Partnership

To build the momentum towards the establishment of the Brompton Road Business Improvement District.
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Get In Touch

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